After months of uncertainty, the Kansas City Royals ended speculation by announcing (via Bob Dutton on Twitter) their slogan for the 2013 season, "Come to Play". Royals fans nationwide had been eagerly awaiting this most important announcement.
With this slogan the Royals took a safer approach than last season's "Our Time." If things go disastrously bad again this season at least the fans won't be able to mock the slogan. I still prefer my suggested slogan, but alas, it was not meant to be.
However, never underestimate the power of a good slogan. In Stalin's Russia, for example, the people were motivated with such slogans as "The smoke of chimneys is the breath of Russia", "Stalin says work as much as you can", and "Death solves all problems. No man - no problem"
It is clear that this year's slogan will similarly motivate to Royals to even higher, even greater achievements. During those dog days of August, with the Royals clinging to an 8 game lead in the division and having to play yet another game in yet another city, this slogan will remind the players that they have no other job but to come to play. Forget all other distractions, just come to play. When the team has won 11 games in a row, put it behind you. Your job is to Come to Play.
So, each player should approach each game with the attitude of, "I am coming to play." Each player should look back on each game and be able to say with a clear conscience, "Veni. Vedi. Lusi." that is, "I came. I saw. I played."
But this slogan should really go beyond the players. We can all take inspiration. When you go to a game to cheer the Royals on, you need to "Come to Cheer". When you go to a blog like Royals Review, you need to "Come to Blog". When you're dozing off in front of the TV at 11:30 PM while the Royals are in Seattle, you need to "Come to Sleep".
So this is a perfect choice. It is safe. It is motivational. In short, it is brilliant.